We generate conversations around
our client's brands, businesses and
reputations to influence how key
audiences think and behave.

About us

We are part of MSLGROUP, the specialist
PR and events network for PUBLICIS,
supporting global clients in the CIS,
delivering seamless campaigns
across diverse markets
World's 4th largest communications
and events network, present in
every major capital and
emerging market
104 countries with 49,000 staff
- includes Saatchi & Saatchi,
Publicis Worldwide and Leo Burnett


Launched in 2009, flydubai has become one of the fastest-growing airlines in the Middle East. It operates flights to over 95 destinations from Dubai, including 9 cities in Russia.

A private partner for public benefit, VINCI Concessions supports its clients in over 20 countries worldwide in design, financing, programme management, operation and maintenance of major public infrastructure projects.

One of the world’s top smartphone producers, Xiaomi develops hardware, software and Internet services with a mission to bring “innovation for everyone”.

World's leading destination for short-form mobile videos, TikTok was one of the most downloaded apps in the world in 2018.

World’s leading Internet television network with over 62 million members in over 50 countries enjoying more than 100 million hours of TV shows and movies per day, including original series, documentaries and feature films.

The leading network of retail fashion outlets across Europe and in China, creating luxury shopping village experiences with unique portfolios of brands.


Lawrence McDonnell

Managing Director

Lawrence has more than 20 years' experience working in Russia, initially posted to Moscow as a BBC correspondent following the break-up of the Soviet Union. He spent more than ten years as a journalist in the region before launching McDonnell & Partners, now part of MSLGROUP, the global communications network for Publicis. During the last ten years Lawrence has worked with some of the world's best-known brands, companies and institutions operating in Russia, delivering award-winning, multi-discipline campaigns in one of the most dynamic, unpredictable and always challenging environments.